Servco Pacific Inc. Unveils Exclusive 2026 Toyota Tacoma Hawaiʻi Edition to Celebrate 25 Years as Hawaiʻi’s #1 Vehicle

May 29, 2026

HONOLULU — Servco Pacific Inc. today announced the launch of the 2026 Toyota Tacoma Hawaiʻi Edition, a Hawaiʻi-exclusive special edition created to commemorate 25 years of Tacoma as the islands’ #1 best-selling vehicle, based on S&P Global Mobility Hawaii new vehicle registration data by model from calendar years 2001–2025.

Limited to just 25 units statewide, the Tacoma Hawaiʻi Edition is a thoughtfully packaged, locally inspired build that combines bold design, practical upgrades, and everyday utility, designed specifically for how Hawaiʻi drives.

“Hawaiʻi has embraced the Toyota Tacoma as part of its ohana for a quarter of a century,” said Peter Dames, President & CEO. “This special edition is our way of saying mahalo to the community that has made this truck the undisputed favorite across the islands.”

Available in the Mudbath exterior color, the Tacoma Hawaiʻi Edition blends distinctive styling with capability and versatility suited for both daily life and weekend adventure.

The Tacoma Hawaiʻi Edition comes equipped with a comprehensive suite of custom components designed to enhance both aesthetics and functionality. Key features of this special build include:

  • Custom Badging: Each vehicle features custom exterior badging, with designs inspired by Hawaiʻi’s mountainous topography, and a unique interior sequence badge (e.g., 01/25), ensuring every truck is a distinct piece of automotive history.
  • Enhanced Exterior: The build includes a dark chrome illuminated emblem, black chrome exhaust tip, black alloy wheel locks, and a custom tailgate insert.
  • Off-Road Readiness: Equipped with 4WDemand part-time four-wheel drive, 18-inch black TRD wheels, mudguards and rock rails.
  • Utility and Storage: A Yakima Bed Rack Kit is included, consisting of the Overhaul HD, Bed Track Kit, and 60” HD Bars.

“At its core, this is still the tough, dependable Tacoma that our customers rely on every day,” said Peter Dames. “By combining its legendary 4WD capability and powerful engine with these exclusive Hawaiʻi Edition enhancements, we’ve created a truck that looks incredible and truly fits life in Hawaiʻi.”

The Tacoma Hawaiʻi Edition will be available beginning June 6 at Servco Toyota and Maui Toyota dealerships statewide, with a starting TSRP price of $44,770 for Mudbath and $7,999 for the Hawai‘i Edition Accessory.

For more information about the Tacoma Hawaiʻi Edition, please contact your local Toyota dealership.