Peter Dames joins Servco as EVP, Mobility Ventures & Technology

August 13, 2018

Today, Peter Dames officially joined Servco in the newly created role of executive vice president, mobility ventures & technology. Dames will lead Servco’s IT function, process improvement team, and innovation incubator, Servco Mobility Labs, which includes the company’s new Hui car share program. He will be located at Servco’s corporate offices in Mapunapuna.

“With the recent launch of Hui and the opening of our hydrogen fueling station as examples, Servco continues to evolve its focus to include broader mobility initiatives,” said Mark Fukunaga, chairman & CEO of Servco. “Building new business models with rapid prototyping and agile development will help us continue our growth. We are excited to have Peter join us to help chart a path forward by exploring more mobility-related offerings and new business/technology investments.”

Dames, who has been a Servco board member since 2016, joins Servco as an employee after 18 years with PACCAR Inc, a Fortune 175 company and one of the largest manufacturers of medium and heavy-duty commercial vehicles in the world. Dames helped establish PACCAR as a global technology leader, by providing leadership in both technology and business executive roles throughout North America and Europe.

Dames began his career in Japan with Toyota Motor Company (TMC), eventually serving in the role of chief dreamer at Toyota Motor North America (TMNA) with a global role to define the strategic corporate direction for all web activities. At TMNA, he notably led the team that united Toyota and Lexus brands worldwide by conceptualizing and executing global digital projects.

“I’m excited with this opportunity to be a part of Team Servco. As Servco continues to grow geographically and with new business models, I look forward to helping drive this transformation and innovation,” said Dames.

Dames earned a bachelor’s in Japanese studies from the University of California, Los Angeles, and an master’s in management from Stanford University.